Website Privacy Policy
Looking for the ¡Vale! app's privacy policy? Read the app privacy policy
This Privacy Policy explains how Sam Aitch Ltd (“we”, “us” or “our”) collects and uses information when you (“you”) visit our website (the “Website”). It also explains your rights under data protection law.
This policy covers the Website only. The ¡Vale! apps have their own App Privacy Policy.
Contents
- Who we are and how to contact us
- The information we collect
- How we use your information and our legal bases
- How we share your information
- International transfers
- How long we keep your information
- Your rights
- Cookies
- Security
- Children
- Additional information for US residents
- Changes to this policy
- Complaints
1. Who we are and how to contact us
The Website is operated by Sam Aitch Ltd, a company registered in England and Wales under company number 17463030, whose registered office is at 317 Newman Road, Sheffield, S9 1LW, United Kingdom. Sam Aitch Ltd is the controller of the personal information described in this policy.
If you have any questions about this policy or wish to exercise your rights, contact us at admin@samaitch.com.
2. The information we collect
The Website has no accounts, sign-up forms or contact forms, and we do not ask you for any personal information. When you visit the Website, the following information is collected automatically:
- Server logs. Our hosting provider, Cloudflare, Inc. (“Cloudflare”), processes the information that your browser sends with each request in order to deliver the Website: your IP address, browser type and version (user agent), the page requested, the referring page and the date and time of the request.
- Usage statistics. We use Cloudflare Web Analytics to understand how the Website is used. It records page views, the referring website, browser and device type, country, and page performance. It does not use cookies or local storage, does not create a profile of you, and does not track you across other websites. We see this information only in aggregated form.
3. How we use your information and our legal bases
| Purpose | Information used | Legal basis |
|---|---|---|
| To deliver the Website and keep it secure, for example by detecting and preventing abuse | Server logs | Our legitimate interests in operating a secure and reliable website |
| To understand how the Website is used and improve it | Usage statistics (aggregated) | Our legitimate interests in understanding which content is useful to visitors |
| To comply with the law and protect our legal rights | Any of the above, as necessary | Legal obligation; our legitimate interests in establishing, exercising or defending legal claims |
Where we rely on legitimate interests, we have considered your rights and interests and concluded that they are not overridden, because the information is limited to what is needed, is not used to identify or profile you, and is processed only in aggregated form for statistics. You have the right to object (see section 7).
4. How we share your information
We do not sell your personal information. We share it only as follows:
- Service providers. Cloudflare hosts the Website and provides Web Analytics, acting as our processor.
- Professional advisers, such as lawyers and accountants, where necessary and under duties of confidentiality.
- Authorities, where we are required to do so by law or to protect our legal rights.
- Business transfers. If our business is sold, merged or reorganised, your information may be transferred to the new owner, who will be bound by this policy.
5. International transfers
Cloudflare is based in the United States and may process personal information there and in other countries. Cloudflare relies on the EU–US Data Privacy Framework and its UK extension and, where these do not apply, on the European Commission’s Standard Contractual Clauses together with the UK International Data Transfer Addendum. You can read Cloudflare’s privacy policy.
6. How long we keep your information
Server logs are kept by Cloudflare only for as long as necessary to operate and secure the Website, in accordance with its retention practices. Usage statistics are available to us only in aggregated form, which does not identify you.
7. Your rights
Under UK and EU data protection law, you have the right to:
- access the personal information we hold about you;
- rectification of inaccurate or incomplete information;
- erasure of your information in certain circumstances;
- restrict our use of your information in certain circumstances;
- object to our use of your information where we rely on legitimate interests; and
- data portability, where it applies.
To exercise any of these rights, contact us at admin@samaitch.com. We may need to ask for information to verify your identity. We will respond within one month, which may be extended by two further months for complex requests, in which case we will tell you. Because usage statistics are aggregated, we will usually be unable to link them to you.
8. Cookies
The Website does not use cookies or similar technologies that store information on your device. For more information, see our Cookie Policy.
9. Security
We use appropriate technical and organisational measures to protect personal information. The Website is served only over encrypted connections (HTTPS). No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.
10. Children
The Website is not directed to children under the age of 16, and we do not knowingly collect personal information from children.
11. Additional information for US residents
This section applies to residents of US states with consumer privacy laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act.
In the past 12 months, we have collected identifiers (IP address) and internet or other electronic network activity information (pages viewed, referring page, browser and device information) and general geolocation (country), from your browser, for the purposes described in section 3. We disclose this information to our service provider Cloudflare for those business purposes. We do not sell your personal information, we do not share it for cross-context behavioural advertising, and we do not collect sensitive personal information.
Subject to applicable law, you have the right to know what personal information we have collected about you, to request its deletion, to request correction of inaccurate information, and not to be discriminated against for exercising these rights. You may make a request yourself or through an authorised agent by contacting us at admin@samaitch.com.
12. Changes to this policy
We may update this policy from time to time. The “Last updated” date at the top of this page shows when it was last changed.
13. Complaints
If you have a concern about how we handle your personal information, please contact us first at admin@samaitch.com so that we can try to resolve it.
You also have the right to lodge a complaint with a data protection supervisory authority. In the United Kingdom, this is the Information Commissioner’s Office (ICO), Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF (ico.org.uk). If you live in the European Economic Area, you may complain to the supervisory authority in your country.